OUR PRODUCTS

iTRAK®ID

iTRAK®ID gives producers confidence that they can accurately identify livestock for 'whole of life' without having to rely on devices that can be removed, become unreadable or can be copied.

‘Have you ever dreamt about being able to pick up a smartphone and identify your livestock running down a race or in a paddock or in any environment in an instant from 3+ metres away?’ 

The reality is getting much closer as the  iTRAK®ID utilises Retinal image technology that is synchronised to Facial recognition to deliver real time identification, health status and liveweight indicators in an instant.
‍iTRAK® uses the next generation in identification, Retinal imaging technology to guarantee the identification of livestock throughout their lives with a simple scan of the animals retina that is then synchronised to facial recognition technology (AI) to create the iTRAK®lD solution.

iTRAK®ID FOR:

Cattle, Sheep, Goats, Pigs, Horses and more.

In the early development of retinal traceability of livestock, cattle were scanned at a meat packer facility in Colorado to identify livestock supplied to an export order that demanded identity validation.  The meat-packer averaged scanning the retinas of up to 400 head of cattle per hour and were extremely satisfied with the results.

By positively identifying individual animals from birth or at induction to a property and throughout the food processing chain, the system helps assure food safety, control the spread of animal disease plus adding value to branded premium products.

The integration of ‘Facial recognition (AI)’ technology delivers livestock ID (plus other bonuses) in an instant.
‍‍‘iTRAK®lD - ' LIVESTOCK ID SIMPLIFIED' can potentially deliver a reduction of livestock theft or fraud.’

Get to know the iTRAK Team